Did you know that 99% of photos taken by professional photographers are processed in graphic programs? Certainly good equipment, especially the lens, and the photographer’s experience and skills are of great importance. But that’s not all, later there is also a lot of work at the computer, sometimes much more than on the set.
Photo correction is a natural part of the process of preparing a photo for publication. You can do it yourself using simple graphics programs or more professional Adobe Lightroom / Adobe Photoshop. This requires some time and skill, while the effects can be surprising.
How to prepare photos for publication on the Internet?
- Give your files the right names, so your website will be better positioned, and the photo itself will appear in the Google Images search results so that the client can reach your website.
- Make photo adjustments – white correction, color and saturation, brightness and contrast, etc. You can also add image filters if your photo will look better.
- Adjust the dimensions of the photo to the place where you will publish it. If you do not do this it will be converted during upload or the viewer will scale the photo, which does not always look good. If the photo is to be viewed via Internet on computers, there is no point in saving larger pictures than the monitor resolution, e.g. 1900 pixels wide. The smaller the picture, the faster the page loading, which is very important from the point of view of positioning!
- Save the file using the optimization tools (eg in Adobe Photoshop “save for the Internet”, jpg – 60% quality is usually enough).
If you do not have time for this, you can ask us to do it, we will make corrections to the photos and we will prepare them for publication for you.
Examples – comparison of original and corrected photos: